For Heiko Geritzmann, I developed a comprehensive digital strategy to enhance his brand presence and increase engagement for his ecstatic dance events. This involved creating targeted Instagram and Facebook posts, with compelling content on themes of movement, music, and meditation, and crafting detailed event narratives to highlight unique features like Ceremonial Cacao and somatic practices. I ran successful Facebook ad campaigns with strategic calls-to-action, boosting event attendance. Additionally, I curated SEO-optimised content and hashtags to improve visibility and crafted a professional bio that emphasises Heiko’s expertise. This strategy strengthened his digital presence, built community engagement, and attracted a wider audience to his events.